Who does your site say you sell to?
We read your public web presence and show you the buyer your copy is actually talking to — their demographic, role, motivation, objection, and the emotional promise your site is making. Scored across five dimensions.
Audience Clarity
Can a stranger tell who this is for in 5 seconds?
Message–Audience Match
Does your copy speak to your buyer's actual language?
Differentiation
Is there a reason to choose you over the obvious alternative?
Proof Strength
Do claims have evidence attached?
Voice Consistency
Does the brand sound like one person across pages?
Run your free audit
Enter your URL. We'll read your site and build your Clarity Snapshot.
Takes about 30–60 seconds. We only read publicly accessible pages.
How it works
Enter your URL
We read your public web presence — hero copy, about page, product descriptions, testimonials.
Get your inference
We show you who your copy says you sell to, scored across five dimensions of clarity.
Sharpen your profile
Correct or confirm the inference with a quick Q&A and unlock a deeper analysis.